Should Your Virtual Fundraiser Be Live or Pre-Recorded?

  • Engage your current mailing list
  • A robust sponsorship team
  • A passionate mailing list
  • Honorees in place who are committed to your cause and will actively reach out to your mailing list on your behalf

But what if you want replicate the goals of your IRL fundraisers into your virtual fundraisers? Things like raising funds during the event?

Building Community

We’ll start here, because live is all about community. One of the reasons that people go to in-person events it to see and be seen. The same is true for a live streamed event and their are plenty of ways to give your guests those experiences virtually:

  • Live contests
  • Live chat rooms
  • Live auctions where people’s names are called out as they place their bids or raise their virtual paddles
  • Real time donation alerts
  • Zoom meeting rooms where everyone can see one another live as they all participate live in the show
The community sings Happy Birthday to Doloros Huerta during the ERA Coalition’s Livestreamed Living Equality Gala

Raising Funds During the Show:

With a great host and a well thought through virtual fundraising strategy you can raise significant funds during the live event. Why? Because just like in real life events, live events create competition and urgency. Give the audience of a live event great reasons to donate live and they will, more than once. We have found that as much as 25% of our live event revenues come from individuals who donate multiple times during a live show.

Expand your Audience :

live enables you to expand your community beyond your email lists

  • Live events enable you to engage, acknowledge and welcome new viewers and donors in real time via on screen call outs and chat rooms, increasing their personal connection to your cause

Bonus- FUN

Interactive live events are just more Fun. Why have we tuned into Saturday Night live every Saturday night for 40 years? Because Live is fun. Anything can happen and sometimes does. Guests are spontaneous and surprising, fundraising goal drama is real, everyone in the audience has the chance to both see and be seen, and everyone becomes part of a very special moment in time that can only be experienced by the supporters who are there, live in real-time.



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Collective Agency

Collective Agency

The Digital Agency For Collective Good